Solo electrician target $90k take-home
Burden 30%, overhead $45k, 1,500 billable hr, 20% profit on cost.
Shop rate roughly $95–$110/hr before trip minimums.
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Determine the shop rate you must charge per billable hour to cover overhead and hit your income target.
Required billing rate
$121.93per billable hour
| Utilization | Billable hours | Required rate | Change vs. today |
|---|---|---|---|
| 50% | 3,120 | $158.51/hr | +$36.58 |
| 55% | 3,432 | $144.10/hr | +$22.17 |
| 60% | 3,744 | $132.09/hr | +$10.16 |
| 65% | 4,056 | $121.93/hr | Your input |
| 70% | 4,368 | $113.22/hr | −$8.71 |
| 75% | 4,680 | $105.67/hr | −$16.26 |
| 80% | 4,992 | $99.07/hr | −$22.86 |
| Every point of utilization | $1.85/hr | Moves the rate this much |
Your required rate sits inside the normal market band
You pay for every hour, not just the billable ones
Shop rate is what you must collect per billable hour to cover burdened labor, overhead, owner income, and profit — not what you pay in the field. A common approach: add annual overhead plus owner target income, divide by billable hours per year (often 55–70% of paid hours), then add profit. Many one-truck shops need roughly $95–$150/hour depending on trade, utilization, and overhead. Enter your costs and utilization below to see the rate your math requires before you compare to market.
Competitors' rates tell you what the market tolerates, not what your business needs. Start from the number your costs require, then decide whether you can win work at that price. If you cannot, the problem is your cost structure or your positioning — not your rate.
Moving from 55% to 70% billable utilization has a larger effect on profitability than a 10% rate increase, and it does not cost you a single job. Route density, better dispatching and reducing callbacks all convert directly into margin.
A $95 service call minimum on a 30-minute job that required 45 minutes of drive time is not gouging — it is recovering the non-billable hour. Shops that waive trip charges on small jobs consistently underprice and burn out technicians with unpaid windshield time.
Emergency, after-hours, and weekend work should carry a multiplier — typically 1.5× to 2× the standard rate. Diagnostic time on complex commercial equipment commands a higher rate than a panel swap. One flat rate for all work types leaves money on the table.
Target annual owner income plus labor burden (taxes, benefits), overhead allocation, and desired profit divide by billable hours per year to yield shop hourly rate. Optional trip minimum converts small jobs to effective rate.
Burden 30%, overhead $45k, 1,500 billable hr, 20% profit on cost.
Shop rate roughly $95–$110/hr before trip minimums.
Combined goals, shared overhead, 2,800 billable hr.
Rate lower per hr than solo but higher revenue — overhead spread across more hours.
Lower overhead, no shop rent.
Rate still mid-$80s if income goal is full-time equivalent — do not underprice side work.
Income goals differ by metro COL — same formula, different inputs. Compare output to local market using repair-cost-estimator inverse check.
Burden and overhead structure follows PHCC and NECA financial benchmarking; billable hour targets from industry utilization studies.
Counterpart bridge
Homeowners use the paired tool for benchmarks and questions before they hire. Align your numbers with what they are already comparing against.
Open Home Repair Cost EstimatorWe publish Home Repair Cost Estimator for the same decision from the customer side — use it to sanity-check how your bid will read against national ranges.
View Repair CostThe next decision usually follows directly from this one.